Croisette Beach, Sainte-Maxime, Provence-Alpes-Côte d'Azur, France

Croisette Beach

Golden sand, Blue Flag water, right in Sainte-Maxime

Blue Flag statusSeasonal parkingPromenade accessTown center proximity
LivelyMixed (sandy/pebble)Safe

About

Plage de la Croisette stretches roughly 320 metres along the Var Coast in Sainte-Maxime, Provence-Alpes-Côte d'Azur. The golden sand meets blue water in a setting that's lively without feeling anonymous — the town centre is steps away, and the promenade runs right alongside. It's a mixed sandy-and-pebble beach, so pack sandals if soft soles matter to you. Blue Flag status signals clean water and well-managed facilities, and safe swimming conditions make it a reliable choice for families and casual dippers alike.

How to get there

Getting here is straightforward. From Sainte-Maxime town centre, it's a five-minute drive; from the promenade, a ten-minute walk along the seafront. Parking is available in a mixed free-and-paid arrangement: it's free from 1 November to 31 March, and paid from 1 April to 30 October. No entry fee for the beach itself.

Who it's for

For couples

An evening walk along the promenade with the blue water catching the last of the light makes this a quietly romantic spot — especially outside of peak summer when the pace slows right down.

For families

Safe swimming, easy access, Blue Flag water quality, and the town centre a short walk away tick most of the family boxes. Younger kids will appreciate the golden sand, though bring water shoes for the pebble patches.

Our take

Feet in the sand, eyes on the screen

Plage de la Croisette is a well-run, genuinely accessible beach that delivers exactly what it promises: golden sand, clean blue water, and a safe swim in the heart of Sainte-Maxime. Swimming is safe, the Blue Flag is earned, and the town being on your doorstep is a real practical advantage. The flip side is that this convenience draws a lot of visitors — August in particular is relentlessly packed, and if you want elbow room, June or September are far smarter choices. It's not a wild or remote experience, and it doesn't pretend to be. What it offers is reliability: a well-managed beach with good facilities, historic and natural attractions within walking distance, and a promenade that makes the whole visit feel easy. Go in June, arrive early, and it genuinely delivers.— The wmb team

What to do

Right in the heart of Sainte-Maxime, La Tour Carrée — a 16th-century defensive tower — is worth a look for a quick hit of local history. The Jardin Botanique des Myrtes offers a shaded wander through Mediterranean flora when the sun gets fierce. A short trip across the water brings you to the Port of Saint-Tropez, about 4.5 kilometres away, where fishing boats and pleasure yachts share a famously animated harbour.

Instagram spots

Shoot from the promenade looking down the 320-metre stretch of golden sand for a classic Côte d'Azur frame.

La Tour Carrée provides a striking historic backdrop for shots from the town side of the beach. Early morning light on the blue water, before swimmers arrive, gives you the cleanest, most open compositions.

Where to eat

On the beach itself, both Plage de la Croisette and Les P'tits Galets are right on your doorstep — zero kilometres from the sand. Le Diamant is another nearby option for when you want to sit down properly after a swim.

Where to stay

Camping Capfun - Pinède de Grimaud sits just 6.1 kilometres away and is the closest base if you want a camping setup. Further afield, Camping St. Aygulf Beach (rated 3.9/5 across over 2,700 reviews) and the well-regarded Hôtel Lily of the Valley (4.6/5 from 810 reviews) are both around 12.9 kilometres from the beach — worth booking ahead in summer.

Photography

The golden sand against the blue water photographs best in the soft light of early morning, before the beach fills up. For a wider compositional shot, position yourself near the promenade with La Tour Carrée visible in the background.

Good to know

Come before mid-morning in July to claim a decent patch of sand — this beach gets busy fast in peak season, and August is the worst for it. Sanitary closures can happen temporarily; always check the latest status with the Mairie de Sainte-Maxime before you go. Sandals are worth throwing in your bag given the mixed sand-and-pebble underfoot. The promenade access makes an evening stroll an easy way to wind down after a swim.

Map

Nearby places

Plage de la Croisette

0.0 km

Le Diamant

Les P'tits Galets

0.0 km

Hôtel Lily of the Valley

4.6
12.9 km

Things to see around Sainte-Maxime

Cultural

Port of Saint-Tropez

4.5 km

Busy port with fishing and pleasure hub.

Historic

La Tour Carrée

16th-century defensive tower in Sainte-Maxime.

Nature

Jardin Botanique des Myrtes

Botanical garden showcasing Mediterranean flora.

Frequently asked

Yes, swimming is rated safe at Plage de la Croisette. The beach also holds Blue Flag status, which indicates clean water and well-maintained facilities. That said, temporary sanitary closures can occur, so it's worth checking with the Mairie de Sainte-Maxime before your visit to confirm current conditions.
Parking is free from 1 November to 31 March. From 1 April to 30 October, it switches to paid parking. The car park is a mixed free-and-paid setup, and from Sainte-Maxime town centre the drive is only about 5 minutes. If you'd rather skip parking altogether, the promenade walk takes around 10 minutes.
June and September are the sweet spot — warm enough to swim comfortably, far less busy than peak summer. July is good but gets busy. Avoid August if you can: it's peak season and the beach gets very packed. The beach is open all year round, but the best swimming window runs from June through September.
The verified information for Plage de la Croisette doesn't confirm whether dogs are permitted. To avoid a wasted trip, contact the Mairie de Sainte-Maxime directly before visiting with a dog, as rules can vary by season on French Riviera beaches.
Yes — Plage de la Croisette and Les P'tits Galets are both right on the beach, so you won't need to go far for food. Le Diamant is another nearby option. The town centre of Sainte-Maxime is also essentially on your doorstep, giving you plenty of choice without a long walk.
La Tour Carrée, a 16th-century defensive tower, is right in Sainte-Maxime — 0km from the beach. The Jardin Botanique des Myrtes offers a shaded Mediterranean garden walk nearby. For a half-day trip, the Port of Saint-Tropez is just 4.5km away, with its mix of fishing boats and pleasure craft worth the short journey.

The information on this page is provided for guidance only and may evolve. Access conditions, safety and infrastructure can change without notice. Always check official sources before traveling.

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