
Croisette Beach
Golden sand, Blue Flag water, right in Sainte-Maxime




About
Plage de la Croisette stretches roughly 320 metres along the Var Coast in Sainte-Maxime, Provence-Alpes-Côte d'Azur. The golden sand meets blue water in a setting that's lively without feeling anonymous — the town centre is steps away, and the promenade runs right alongside. It's a mixed sandy-and-pebble beach, so pack sandals if soft soles matter to you. Blue Flag status signals clean water and well-managed facilities, and safe swimming conditions make it a reliable choice for families and casual dippers alike.
How to get there
Getting here is straightforward. From Sainte-Maxime town centre, it's a five-minute drive; from the promenade, a ten-minute walk along the seafront. Parking is available in a mixed free-and-paid arrangement: it's free from 1 November to 31 March, and paid from 1 April to 30 October. No entry fee for the beach itself.
Who it's for
For couples
An evening walk along the promenade with the blue water catching the last of the light makes this a quietly romantic spot — especially outside of peak summer when the pace slows right down.
For families
Safe swimming, easy access, Blue Flag water quality, and the town centre a short walk away tick most of the family boxes. Younger kids will appreciate the golden sand, though bring water shoes for the pebble patches.
Our take
Feet in the sand, eyes on the screen
Plage de la Croisette is a well-run, genuinely accessible beach that delivers exactly what it promises: golden sand, clean blue water, and a safe swim in the heart of Sainte-Maxime. Swimming is safe, the Blue Flag is earned, and the town being on your doorstep is a real practical advantage. The flip side is that this convenience draws a lot of visitors — August in particular is relentlessly packed, and if you want elbow room, June or September are far smarter choices. It's not a wild or remote experience, and it doesn't pretend to be. What it offers is reliability: a well-managed beach with good facilities, historic and natural attractions within walking distance, and a promenade that makes the whole visit feel easy. Go in June, arrive early, and it genuinely delivers.
What to do
Right in the heart of Sainte-Maxime, La Tour Carrée — a 16th-century defensive tower — is worth a look for a quick hit of local history. The Jardin Botanique des Myrtes offers a shaded wander through Mediterranean flora when the sun gets fierce. A short trip across the water brings you to the Port of Saint-Tropez, about 4.5 kilometres away, where fishing boats and pleasure yachts share a famously animated harbour.
Shoot from the promenade looking down the 320-metre stretch of golden sand for a classic Côte d'Azur frame.
La Tour Carrée provides a striking historic backdrop for shots from the town side of the beach. Early morning light on the blue water, before swimmers arrive, gives you the cleanest, most open compositions.
Where to eat
On the beach itself, both Plage de la Croisette and Les P'tits Galets are right on your doorstep — zero kilometres from the sand. Le Diamant is another nearby option for when you want to sit down properly after a swim.
Where to stay
Camping Capfun - Pinède de Grimaud sits just 6.1 kilometres away and is the closest base if you want a camping setup. Further afield, Camping St. Aygulf Beach (rated 3.9/5 across over 2,700 reviews) and the well-regarded Hôtel Lily of the Valley (4.6/5 from 810 reviews) are both around 12.9 kilometres from the beach — worth booking ahead in summer.
Photography
The golden sand against the blue water photographs best in the soft light of early morning, before the beach fills up. For a wider compositional shot, position yourself near the promenade with La Tour Carrée visible in the background.
Good to know
Come before mid-morning in July to claim a decent patch of sand — this beach gets busy fast in peak season, and August is the worst for it. Sanitary closures can happen temporarily; always check the latest status with the Mairie de Sainte-Maxime before you go. Sandals are worth throwing in your bag given the mixed sand-and-pebble underfoot. The promenade access makes an evening stroll an easy way to wind down after a swim.
Map
Nearby places
Plage de la Croisette
Le Diamant
Les P'tits Galets
Hôtel Lily of the Valley
Camping St. Aygulf Beach
Hôtel Lily of the Valley
Camping Homair - La Plage d'Argens
Camping Capfun - Pinède de Grimaud
Plage des Esclamandes
Things to see around Sainte-Maxime
Port of Saint-Tropez
Busy port with fishing and pleasure hub.
La Tour Carrée
16th-century defensive tower in Sainte-Maxime.
Jardin Botanique des Myrtes
Botanical garden showcasing Mediterranean flora.
Frequently asked
The information on this page is provided for guidance only and may evolve. Access conditions, safety and infrastructure can change without notice. Always check official sources before traveling.
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Photo credits
Sources and licenses for the photos shown above.
- Photo 1 — Henk Monster · source · CC BY 3.0
- Photo 2 — DaffyDuke · source · CC BY-SA 2.0
- Photo 3 — mediaexpression.nl · source · CC BY-ND 2.0
- Photo 4 — Benoît Prieur · source · CC0







